Spark Frontier
Performance that builds, quarter after quarter.
Through our Accelerator programme you’ve trained your team, defined your roadmap and activated your AI taskforce to deliver it. Our Frontier programme means you keep the momentum going.
Your capability keeps growing as fast as the technology does.
Every quarter, you receive ongoing coaching for your taskforce, an AI workflow built with your team, advanced training for your super users, and your progress scored against our Spark Index agency benchmark.
Every quarter: Full-day core workshop, 90-minute taskforce activation session
1 half day leadership planning workshop
2 additional taskforce coaching sessions
1 team training day
1 new workflow build
Your AI maturity benchmarked through Spark Index
Membership of our Spark alumni community
Delivery: In person or online
Format: An ongoing partnership, delivered in quarterly cycles
For: Agencies and brand teams with a clear strategy and AI capability already in daily use. Not there yet? Try our AI Accelerator to kick start your journey.
Typical cohort size: One priority team per quarter for the workflow build; whole team for benchmarking, leadership team for coaching.
Investment: Priced by agency size. Minimum 6-month commitment.
A long-term partnership, not a one off training
Embedding AI in your agency isn’t a one off event, it’s an ongoing transformation. Spark is your AI performance partner to keep your roadmap on track, your teams at the forefront and your capabilities growing as the technology becomes ever more powerful - and measure your performance.
Every quarter we deliver:
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Leadership coaching & benchmarking
Two monthly check-ins keep the quarter moving and a deep-dive workshop sets priorities. Every 6 months, the Spark Index re-scores you against our database benchmark, so your leaders always know exactly where they stand. You'll also join the Spark community, a peer group of agency and marketing leaders on the same journey.
You'll keep: a benchmarked, evidence-based view of your progress.
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Workflow builds
We build one repeatable workflow alongside a priority team. This is also where we consolidate the guardrails around client data and settle the bigger infrastructure calls, like which platform to standardise on, so every workflow after this one is built on solid ground.
You'll keep: reusable skills and agents built around your organisation. -
Top-up training
New tools and techniques land constantly. Frontier keeps your team fluent in what's current, with training days prepped against how your organisation actually works.
You'll keep: a team that's never behind the curve.
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Spark Community
You'll also join the Spark Community, made up of agency and marketing leaders on the same journey, with monthly live sessions to answer your questions.
You’ll have: a peer group to share with and learn from.
Why Spark
We shape every workflow, skill and agent around how your organisation actually works. Your team builds it alongside us, so the skills and the knowledge stay within your team. We also benchmark your progress against evidence from working with 80+ agencies so you know where you stand, and where to move forward.
Who its for
Built for organisations that have already put in the work.
Spark Frontier is for agencies and brand teams with real AI capability already in daily use - whether that's:
Spark’s AI Accelerator graduates
Other teams that already have strong AI skills bedded in, with an active AI taskforce building capability
Not sure where you stand? A Spark Index assessment gives you a clear answer before you start.
Ready to build what's next?
Your team already has the capability. Give it a momentum to keep growing, quarter after quarter.
Frequently asked questions
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Yes. Training days are prepped against your brief, and each quarter's workflow is built around your priority team. Spark index also benchmarks your organisation, identifying your unique priority areas and the next steps.
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No. While Spark Frontier is the perfect follow on from AI Accelerator, it is also suitable for any agency or brand team with real AI capability already in daily use, whether that came from Accelerator or another route.
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Investment is priced by agency size. Get in touch and we'll give you a clear picture before you commit to anything.
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Spark Accelerator is a 10 week programme that builds the capability across your team. Frontier is the next step - a longer-term partnership that keeps that momentum moving, with quarterly training, a workflow build, leadership coaching, and a benchmark to tell you where you are.
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Training days are for the team members you choose. Each quarter's workflow build works with one priority team. Coaching and benchmarking involve your leadership team throughout.
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From £19k per quarter. Get in touch and we'll give you a clear picture before you commit to anything.
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A peer group of leaders on the same journey, there to bounce ideas around outside of your own organisation. It runs alongside the quarterly training, coaching and workflow builds. Spark host live sessions every month for you to ask questions and hear from the experts.
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We set your priorities every quarter, together in the half-day planning workshop. So there's room to shift the focus each quarter as your organisation's needs change.