AI has made execution easier than ever. But that makes strategic clarity and creative distinctiveness more valuable than ever.

Spark founder Emma Wharton Love will be joined by:

– Kate Ross, Group Managing Director at eight&four
– Luke Taylor, Co-founder & Creative Partner at UnitedUs

Both have taken a clear stance on how AI fits into their agency's creative identity—and both are helping their teams, clients and strategies evolve without losing what makes them distinctive.

In this 45-minute conversation, we’ll explore:

– Agency founders navigating AI disruption
– CMOs under pressure to deliver performance and protect brand

We’ll cover:

– How to sharpen your positioning in the age of AI
– Real examples of strategic decisions on tools, pricing, and creative work
– What agency–brand collaboration needs to look like next

Can’t join live? Register anyway to receive the replay link.

This event is hosted by Spark AI – we help creative teams build confident, commercial and ethical strategies for AI adoption