Who we work with

Every organisation on this page has built AI capability with us – some through a single AI Foundations day, most through the full AI Accelerator across their leadership, strategy, creative and client services teams. Below is a flavour of our work with clients.

80+international agency and brand teams #1bestseller – Shift: AI for Agencies 2 yearsof AI-in-agencies benchmarking data

What working with Spark looks like

Workshop group working together on laptops in a London office
A coach presenting AI-generated imagery on screen to a workshop group
Agency team heads-down on a hands-on AI exercise
Sketching concepts by hand alongside AI tools
A creative team reviewing work together at their desks
A team gathered round a laptop, laughing at what they've made
Leadership team in discussion during a strategy session
Post-it notes and the AI for Leaders workbook on the table
A coach leading a pitch exercise
Two team members talking through an idea in a workshop
A coach listening to the room during a leadership session

Agencies

Creative, design, brand, advertising, PR, digital and events agencies.

    Brands and in-house teams

    Marketing, creative and product teams inside brands

      Teaching, talks and partners

      Universities, communities and stages we've shared

        Want to know where your team sits?

        Take the free AI Maturity Score – five minutes, benchmarked against the agencies above – and see where your team sits against the Spark AI Maturity Model®, and what would move it forward.

        Get your AI Maturity Score
        • A diagram of a Venn diagram with two overlapping circles, one teal on the left and one coral on the right, set against a black background.

          Spark AI Maturity Score

          Know where you stand
          Your AI maturity, scored against the Spark AI Maturity Model® and benchmarked against 80+ agencies and brand teams.




          Pricing
          Free

          See where you stand
        • A black background with a downward-pointing light blue triangle on top, a teal triangle in the middle, and a black triangle at the bottom.

          AI Foundations

          Build shared foundations
          From individual experimentation to team-wide capability. Hands-on AI training that raises your whole team to the same level – building shared skills, a shared language, and confidence across roles, so AI-use stops being individual and starts being organisational. 

          Half day from
          £5000+VAT

          Read more
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          AI Accelerator

          Develop strategic capability
          From scattered adoption to building the AI engine that changes how your organisation works. Ten weeks of focussed transformation and role-specific training across each of your teams to build AI into your business model.

          10 weeks from
          £5,000+VAT           per stream for team of 10
          £25,000+VAT           across your whole business

          Read more
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          Agent Build Sprint

          Build working AI agents for your team
          A two-day, hands-on hackathon where your team builds real AI agents for their own workflows. A team of 10 leaves with 3–4 working agents and the skills to build more.

          Pricing from
          £10,000+VAT

          Learn more
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          AI agents & tools

          Build tools and innovate
          From optimisation to innovation. Bespoke consulting and transformative custom AI tool builds – for agencies ready to scale their AI operations and supercharge growth.

          Pricing
          Tailored to your needs

          Learn more
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          AI Frontier

          Keeping pace with change
          Ongoing, high-level support for leaders as your organisation innovates, training for your AI power-users to grow and evolve capability as AI matures, and AI agents builds across your teams.

          Long-term partnership
          From £2,000+VAT per month

          Learn more